Fashion bloggers Julia and Sylvia Haghjoo will be the next blogger testimonials for GDS in February in Düsseldorf. This is the first time GDS has enlisted sisters as ambassadors for its international shoe and accessories trade show. And they follow in the footsteps of fellow famous-name bloggers like Maja Why, Alice M. Huynh or Nina Schwichtenberg of the Fashiioncarpet blog.
Hailing from Hamburg Julia (22) and Sylvia Haghjoo (26) have successfully operated their blogs N°93 and HUG YOU for six years now. They post fashion and beauty trends as well as lifestyle and travel tips. On Instagram alone they boast over 100,000 followers. For three days these two opinion leaders will be reporting on the latest shoe trends and must-haves of the coming season.
Those following Julia and Sylvia’s blogs will grasp right away: the likeable sisters are extremely open-minded, travelling frequently. Every day they give proof of their sixth sense for emerging and lasting trends. “We often cooperate because we know each other so well and can rate each other’s work. We practically act as each other’s consultant,” says Julia and her sister Sylvia adds: “My blog HUG YOU feeds on our own art and the photography taken by my sister Julia for N°93 and myself. It is designed to not only serve as a source of inspiration but also encourage young people to pursue their aims and constantly develop further.”
“We are very pleased that GDS and the online fashion magazine styleranking have selected us as ambassadors this year to cover the trends at the trade show – this will definitely be exciting and create exposure for us beyond our blogs – great!”
“After the high-reach testimonials we enjoyed over the past three seasons we are again focusing on exciting online opinion leaders with the aim of reaching even more fashion addicts via Social Media channels,” says Kirstin Deutelmoser, Director at GDS.
Enlisting the Haghjoo sisters is just one of many blogger activities staged by the shoe show GDS in cooperation with styleranking. On the third day of the trade show – now known as Blogger Friday – selected fashion bloggers present their own runway show. The bloggers including the testimonial bloggers are given the opportunity here to select their key pieces from “in” labels and to then stage them in a show they have developed themselves. Furthermore, in excess of 100 fashion bloggers meet at the IV. FashionBloggerCafé shoedition.
“We are holding this networking event with the aim of providing invited fashion bloggers with a platform for expert exchange. In addition to this, we are supported by many famous companies that contribute to making this event a success. This way the influencers are introduced to exciting labels and partners which creates a win-win situation for all parties involved.”
In Hall 4, Stand 34 trade visitors and accredited bloggers can stop over at the FashionBloggerCafé shoedition in order to make new contacts.
The event can be followed online at #fbcshoedition. Enjoy!
Links:
styleranking: www.styleranking.de
FashionBloggerCafé: www.fashionbloggercafe.de
Shoe and Accessory Trade Show GDS: www.gds-online.de
Julia Haghjoo: www.number-93.com
Sylvia Haghjoo: www.www.hug-you.com
Contact Details:
styleranking media GmbH
Roland Schweins
Königsberger Straße 1-5, 40231 Düsseldorf
tel. +49 211 93 67 43 21 - fax +49 211 93 67 43 50
email roland@styleranking.de
www.styleranking.de
Press release
GDS
Düsseldorf, 14 December 2015